Heads-up real estate agent friends! It's important to use your most reliable/permanent email address when setting up logins for any of your online profiles:  e.g. Google Business, YouTube, et al… Ideally an email that’s attached to your own domain:  e.g. username @ yourdomain . com.

If you use an email address that you might lose access to, you could get locked out of your profiles and pages or those accounts could be altogether deleted. Like if you switched brokerages, for instance, and had been using your company-provided email address.

All the hard work you've put into building your profiles - your posts, your followers, your reviews - could disappear in an instant.

To avoid this scenario, make sure to use a permanent email address as your primary login. This is an email address that you own and control, and that you're unlikely to lose access to in the future.

But what if it's already too late? Don't worry - there are steps you can take to regain access to your profiles:

• Contact the support team for the platform in question.

• Provide proof that you own the profiles in question.

• Work with the support team to establish a new login using a permanent email address.

• Update your login information for any other profiles to avoid this problem in the future.

Your online presence is crucial to your success in real estate, so it's important to protect it by using a reliable email address for your logins. And if you've already encountered this issue, don't panic - just take action to regain control of your profiles.