Did you know that there are two types of content that you can create?

There’s an ongoing debate about whether it’s better to create short-form content or long-form content...

Short-form content for social media platforms like Facebook or Instagram doesn’t get shown past a few hours or couple of days after your followers scroll through them. Sometimes this gets you feeling like you’re on a hamster wheel creating content non-stop!

Long-form content (such as blog posts) for search engines like Google or YouTube, which take advantage of the power of SEO tend to get more reach long-term (sometimes even years!) because there are always people searching for this type of content.

HOWEVER, this is a much more competitive space for content creators especially when it comes to ranking on top of the first page of Google.

Which one would you pick to create?