How NOT TO Make Changes to Your Google My Business Profile
Did you catch the in-depth training video I shared last week on the top factors to improve the ranking of your #GoogleMyBuisiness in search results?
For example, a potential buyer or seller runs a search like: “𝚛𝚎𝚊𝚕 𝚎𝚜𝚝𝚊𝚝𝚎 𝚊𝚐𝚎𝚗𝚝 𝚗𝚎𝚊𝚛𝚋𝚢.” If you’re an agent who’s nearby, that’s a search to rank on!
Thing is… Google My Business can get a tad temperamental. For instance, if you make too many changes to your profile all at once (kind of a red flag ), it could result in an account suspension—of which, there are two different types:
Soft Suspension: basically, your GMB’s “verified” status is removed and you can no longer edit/manage your GMB. It still lists and ranks in searches though.
Hard Suspension: your GMB is altogether removed—meaning, it’s over! Your profile will no longer index in Google Search or Maps.
So, before you rush in and start changing primary info—i.e., details linked directly to your GMB’s verification status—such as, your business name, its phone number, website, or its mailing address, SLOW YOUR ROLL.
Rather than making a bunch of tweaks in one sitting—instead, make a change, wait for Google to review and approve it, and then proceed with your next update (cautiously). Happy Google ranking, friends!