Does your marketing PUSH or PULL?

A PUSH strategy employs "buy now or prices may go up" types of tactics, enticing impulsive decisions. While this approach might net some short-term gains, the benefits are fleeting.

Conversely, a PULL strategy resonates with your customers' core desires, cultivating a trust-based relationship rooted in enduring value. This method inspires customer loyalty and earns you referrals.

Don't just focus on the here and now. In marketing, it's essential to look beyond the immediate—sow seeds today for a bountiful harvest tomorrow.