3 VIDEO SHOWS you can easily filmed on your iPhone📱(or Android, I guess 🤣)

At the risk of sounding redundant (for those who follow me)—you need, at minimum, a (once-a-week) VIDEO show!

However, that statement provokes some challenging questions:

❓Should I hire (or contract) a videographer?
🎥 Do I need to buy a bunch of equipment?
🤨Am I supposed to edit my own footage?

Certainly, you could do all the above. However, IMO, if any of those steps gives rise to a steep learning curve—then by all means—remove the barriers to beginning. In other words, JUST GET STARTED! For instance:

1. Phoenix, AZ agent/team-lead, @freddelgadorealestategroup, produces an easy-to-shoot series called, “Fred Talks.” He simply records a pro-tip or a quick market insight w/ his phone, sends the recording to his video editor (a.k.a. Fiverr), who adds in background music, a bit of on-screen text, and does some lite editing, and, voilà, it’s ready to post.

2. Katie Day (@movemetotx) utilizes the “QUESTIONS” Sticker in her Stories to elicit—you guessed it—questions from her followers on various real estate-related topics. She calls it: “30-for-30” – that is, she posts one vid a day for 30 days consecutively. Katie simply uses IG’s Story Editor to video-reply to each question. Only, rather than sharing that reply to her Stories, she downloads it to her device and then posts it as an Instagram Reel. Bravo, Katie—that’s clever!

3. Finally, try filming, “What ___ get’s you in ____,” styled videos like @pixelproperties founder, @rayzorback. These types of vids perform best as Reels because—instead of trying to record one perfect take the whole way through (or something like that)—with Reels, you can film multiple clips. So, for instance, shoot an intro clip, then a handful of home-tour scenes, and finally, stitch ‘em all together using the Reels editor. Go the extra mile by overlaying some text and/or Stickers.

No more excuses! Time for you to go make some videos!

(P.S. If this video resonates w/ you, please DM it to a friend or peer.)