Trending Audio 🎵 gives your Instagram Reels, wings! If you wanna get MORE views 👀 — add (or layer-in) music out of IG’s audio library.
To find trending music/audio:
Tap the “+” button to create a post, choose “Reel,” then tap the 🎵icon and surf through what’s in your “For You” feed.
You can also search audio from w/in IG’s Story creator. Once in your Stories, tap the stickers icon, select Music, and then press Browse option where you can see even more trending music options.
And last, if you stumble on an audio clip you like in someone else’s Reel, just tap the audio artwork in the lower-right corner, and then press the “Save Audio” button.
In the Reels feed, Instagram algorithmically prioritizes what you see based on:
Your historical activity
Past interactions you’ve had w/ the author
Elements w/in the Reel—like its audio, for instance.
If you wanna get the best results out of any social platform, you’ve gotta leverage the latest features and formats.